After the New York subway, God of War Ragnarok has also conquered the San Siro stage. The stadium of Inter and Milan was in fact the scene of a gigantic advertisement for the new exclusive PlayStation 4 and PlayStation 5, with Sony organizing a real digital mosaic projected on the football field on the occasion of the Serie A match between Inter and Bologna.
The mosaic was created thanks to the Face The Ragnarok project, which started on October 3rd and is entirely dedicated to the PlayStation community and videogame fans. PlayStation has in fact asked social users to share selfies with the famous Kratos tattoo and then to tell about themselves by choosing from a few words that identified the distinctive traits of their personality. Over 2,000 selfies collected, which helped to create the digital mosaic projected yesterday.
The reveal of the mosaic was preceded by a gigantic play of lights, which first froze the field and subsequently unveiled the 'digital work. Everything was enriched with 3D writings, which were able to conquer the San Siro public and stimulate the curiosity of the spectators. The video was subsequently released on the official Instagram profile of DAZN, media partner of this initiative, and is visible a little further down.
PlayStation celebrates the arrival of #GodOfWarRagnarok and its Community at San Siro with a spectacular play of lights and images @PlayStationIT #DAZN pic.twitter.com/sSKfGdQZcc
- DAZN Italia (@DAZN_IT) November 10, 2022| ); }
God of War Ragnarok is available starting yesterday, exclusively on PlayStation 4 and PlayStation 5. The launch of the game completed over 2 and a half years of work for Santa Monica, which had to face a really tough challenge behind the game's launch, including user harassment, fierce criticism from a minority of the community and much more. However, all the anxiety and adrenaline disappeared yesterday, when the launch of the new adventure of Kratos and Atreus was celebrated in the offices, complete with a NASA-style countdown.