Xbox
Interviewed by TechRadar, Jason Ronald, the Director of Project Management at Xbox, talked about how the success of backwards compatibility has helped in the preservation of video games, becoming a kind of manifesto for the entire industry.Ronald stated that his team learned a great deal from the realization of the project, from various technical issues related to running old games on new generation hardware, to legal problems to republish them. According to him the whole industry should make a joint effort for preservation.
Ronald: "I think in the course of this program we have learned a lot about game preservation, whether it is technical decisions, the way in which games are actually put in the catalog, how we sign contracts and manage licenses and whatnot. I think it's actually useful not only to us, but to the whole industry to understand what can be done to preserve video games over the next few years. "
Ronald also revealed that the Xbox Series X and S were built with backwards compatibility in mind, and said the same philosophy will apply to upcoming machines.
Ronald: "When we designed the Xbox Series X and S, backward compatibility was one of the cornerstones right from the start and influenced the design of the silicon and the hardware. We wondered how we could not only do to shoot games but to make them better than they were. So absolutely, while we think about future devices and future platforms, we always look to what unique things we can do to improve or optimize these games. "
In short, despite Microsoft has declared the backward compatibility program concluded, precisely because of the problems set out above, it is clear that it does not intend to withdraw and is preparing something about it also for the future (otherwise it would not talk about it so often).
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Microsoft expands gaming and Xbox further, buying Activision Blizzard for $68.7 billion
Activision makes some of the world's biggest games, including Call of Duty.
ActivisionMicrosoft made its biggest purchase ever on Tuesday, announcing an agreement to take over scandal-plagued video game giant Activision Blizzard, in an all-cash deal valued at $68.7 billion. The move will make Microsoft the world's third-largest video game maker while giving it control of some of the most popular games ever made, including the war simulation series Call of Duty and the fantasy behemoth World of Warcraft.
'Together with Activision Blizzard, we have an incredible opportunity to invest and innovate to create the best content, community and cloud for gamers,' Microsoft CEO Satya Nadella said in a conference call with investors Tuesday.
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Both companies pitched the deal, which is due to close sometime in the next 18 months, as an opportunity to grow their respective franchises in the highly competitive and lucrative video game industry. 'This is not about short-term results,' said Microsoft's gaming head Phil Spencer, on the call. 'We've seen Activision Blizzard's product roadmap and are incredibly enthusiastic about what the teams are creating and the company's pipeline over many years to come.'
With Activision Blizzard, Microsoft is hoping to position itself as one of the next major entertainment companies, despite Activision's reputation for a toxic work culture. Though Microsoft has long been associated with its Windows and Office productivity software, the company has steadily expanded its efforts to lead the video game industry with its Xbox brand. And it believes Activision represents a key investment in its gaming future.
Microsoft pitched its pending purchase of Activision, along with earlier acquisitions like Fallout and Doom maker Bethesda, as central to its effort to build itself into a Netflix-like company, investing heavily in content that convinces people to pay regular subscriptions. 'As our platform becomes more attractive, the flywheel of content creators and players accelerates as the creative range on our platform continues to expand,' Spencer said.
The company expects to use Activision games in different ways. Microsoft sees games like Activision's puzzler Candy Crush Saga as a way to help it expand into mobile gaming. Meanwhile, it can use titles like the hit action adventure games Diablo and Call of Duty and the fantasy shooting series Overwatch to bolster its $15 per month Game Pass Ultimate subscription service and cloud gaming efforts.
While the deal offers a large opportunity for Microsoft, it comes at a time of intense scrutiny for Activision, which has been mired in scandal, facing accusations of discrimination against its female employees and fomenting a 'frat boy' workplace culture. Accusations heated up this summer when California's Department of Fair Employment and Housing sued the company over incidents including alleged discrimination and harassment. In September, the US Equal Employment Opportunity accused the company of violating the civil rights of employees, subjecting them to sexual harassment, pregnancy discrimination and retaliation. Activision Blizzard quickly settled with the EEOC for $18 million. Amid investigations and employee activism, Activision's CEO Bobby Kotick has been accused of both ignoring and furthering these issues, leading to calls for him to step down.
Microsoft said it plans to keep Kotick in charge of Activision Blizzard, reporting to Spencer, who the company pitched as a successful cultural change agent. 'As CEO of Microsoft, the culture of our organization is my No. 1 priority,' said Nadella, harkening to efforts he's made to soften his own company's historically cutthroat ways. 'We must continuously improve the lived experience of our employees and create an environment that allows us to constantly drive everyday improvement in our culture. This is hard work. It requires consistency, commitment, and leadership that not only talks the talk but walks the walk.'
Microsoft's shares on Wall Street, which already valued the company at more than more than 32 times Activision's purchase price, fell slightly following the news to $306.80, down 1% from the day's open.